One thing just about all football fans can agree on: the NFL’s new taunting rule is not fun.

Yet another painful exhibit of the rule was on display in the Chiefs vs. Cowboys game Sunday. Running back Clyde Edwards-Helaire caught a pitch at the 5-yard line from Patrick Mahomes, four yards behind the line of scrimmage, and he took it to the house for a 1-yard touchdown rush.

As he was coasting into the end zone, he pointed at Cowboys linebacker Luke Gifford to celebrate the score.

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As the NFL rulebook says, taunting is an unsportsmanlike conduct penalty that is considered “baiting or taunting acts or words that may engender ill will between teams.”

The penalty was enforced between downs, forcing Harrison Butker to attempt a 48-yard point-after try instead of a 35-yard attempt.

There were some that wondered how the Chiefs were still able to score the touchdown. After all, Edwards-Helaire pointed at Gifford before he reached the end zone.

He is clearly pointing at Gifford at around the 1-yard line. According to the NFL rulebook, the result of the penalty is a loss of 15 yards “from the succeeding spot or whatever spot the Referee, after consulting with the crew, deems equitable.” 

So in this case, the succeeding spot was the end zone, meaning that the enforcement should be on the point-after kick.

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However, the general consensus around the penalty is that it was questionable flag at best.